WELCOME!

HAPPY TO SEE YOU HERE!

Hi, my name is Cajsa Torkelsson!

I’m a passionate 21-year-old marketing student from Sweden with a keen interest in consumer bahvior, branding and digital marketing. Avid reader and lifelong learner, I thrive on exploring innovative marketing trends and their impacts on human behavior. With a strong commitment to personal and professional growth, I bring creativity and analytical thinking to every project. 

 

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Key interests and skills

Practical skills

Content creation (using tools such as Canva)

Social media marketing (Instagram & Facebook)


Theoretical skills

Marketing strategies

Branding

Consumer behavior

Digital marketing

International marketing strategies 

Market communications

Soft skills

Creativity

Ambition & Motivation

Problem Solving

Adaptability

Active listening 

Results oriented

Passion for marketing

Marketing, for me, is the combination of creativity and innovation to bring value to the customer. It’s the art of connecting ideas with people, transforming visions into impactful stories. 

Entrepreneurship 

From renting pencils to successful YE-company

From a young age, my entrepreneurial spirit shaped my ambitions. Instead of one defining moment, I have a collection of memories guiding my path. I remember sunny days at the beach when, at five, I sold water to thirsty friends and family, relishing my first sale.

At fifteen, I noticed my classmates often forgot their pencils and started renting them out for 1 krona per pencil and lesson. This simple idea not only helped my peers but also fueled my passion for entrepreneurship (and increased my snack-budget).

In high school, I teamed up with three classmates to launch a Young Enterprise company. Our collaboration turned our vision into a thriving business, earning praise from both peers and teachers.

These experiences have intensified my drive to identify market gaps and create innovative solutions. Each venture taught me about teamwork, resilience, and making a positive impact. I look forward to exploring new opportunities and bringing more ideas to life.