From a young age, my entrepreneurial spirit has shaped my ambitions. At five, I sold water on the beach to family and friends. At fifteen, I began renting out pencils to classmates for 1 SEK each – a simple idea that solved a real need and expanded my snack budget. In high school, I co-founded a successful Young Enterprise company with three classmates, turning our vision into a thriving business.

These experiences have strengthened my drive to identify market gaps and develop innovative solutions. They’ve also taught me the value of creativity, teamwork, and resilience – lessons that continue to guide my approach to new opportunities.